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Photos: Angela Leung

Chupa Chups Installation Sets Up Inside A Minhang Mall, Kind of Sucks

By Dec 11, 2019 Activities

TELL EVERYONE

The world-famous lollipop brand has brought a lollipop-themed installation to Minhang's Qibao Vanke Square. It's called Funky Up! You can technically buy a ticket, but everything of value is open to the public. Plus, limited edition lollipops! For as little as 2.5rmb! We went to refresh our knowledge of sweets on sticks and chronic, agonizing cavities.

***



Enric Bernat is the man who hatched the idea of sticking a sweet on a stick, founding Chupa Chups, rewriting the history of candy, and drawing a collective gasp of horror and dismay from every dentist in the world. Interesting fact, the daisy-shaped logo of Chupa Chups was designed in 1969 by Bernat’s artist friend, Salvador Dali. Today Chupa Chups sells its sweet treat in more than 100 flavors in more than 150 countries.



Fast forward to 2019, when they launch an installation in a Shanghai mall that's all about bright colors and nothing else. For 88rmb, you can see a room with a fan beneath your feet that blows up paper confetti. They call it Dali's Candy Wrapper. More like Marilyn Monroe's dandruff. Or another room with some pale projections floating about. Both seem unrelated to either the brand or lollipops. There’s also this big, plastic, see-through tunnel with oversized candies inside, representing the production line. Nice to look at. Not for 88rmb. Not even for 8rmb, actually.

You got me, Chupa Chups. You made a sucker of me.

Well played.



The little Chupa Chups pop-up store is the only thing here that doesn’t suck, where you can find bubble gum filled lollipops unobtainable in mainland China. And they come in ingenious flavors like Coca Cola Lemon and Ramune Blackberry. Delicious. These limited edition lollipops cost less than 3rmb and you don’t need a ticket to check that out.



Funky Up! is on inside Qibao Vanke Square from November 22 to January 5, 2019. Tickets cost 88rmb for two people. The price includes two free Chupa Chups lollipops.

TELL EVERYONE

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